Today I learned…
That I must think sideways
That I have to zig when everyone else zags
That human beings are powered by emotion and therefore I must embrace emotion
That I must love more
That love is a friendship caught on fire
That respect is love in plain clothes
That I must be more passionate, sensual and intimate
That I must dream more
That I must tell more stories
That I must embrace my senses
That love comes in many shapes
That I must climb a mountain
That I must go to the jungle
That I must think like a fish
That I must follow the sun
That I must be passionately curious, about everything
That I must be inspirational
That I must LOVE
(Phrases from “Lovemarks” by Kevin Roberts)
I have that book from Kevin Roberts… It´s a great way of looking of what we do on the advertising world, very romantic…
Agreed!! For what i do every day… I must learn it by heart, trying to get there… :o) Thx for the comment!
“That human beings are powered by emotion and therefore I must embrace emotion” -> SO TRUE!!!!
Many times I tell my team to go to a meeting focused with the intention of creating positive energy – making our customer feel good and laugh when talking to us – and then no matter the problems we’re facing, that good energy makes solving these problems much more enjoyable.